Janine Langheim

Does PR still have a place in the digital marketing era? (Part 1)

Public Relations (PR) has historically been recognised as a core activity within the promotional component of the traditional marketing mix. For decades it has been the backbone of marketing efforts of corporate companies, especially in the area of building trust and positive public perception – which is considered by many a fundamental factor necessary for …

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Make your business stand OUT on LinkedIn

Reading time: minutes Since its start in 2002, LinkedIn has grown in fame for connecting professionals all over the world. You might see it as an online tool to find your next position or advance your career. However, it can also be invaluable for growing your brand and expanding networks for your business. Companies, particularly …

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How to effectively manage a distributed team

These days it’s common place to have a distributed or decentralised team, made up of people working from many different locations around the country and even around the world.

This is true of the Yellow Door team. Although our main office is situated in the heart of Cape Town, we have team members and partners based in Stellenbosch, Clanwilliam, Knysna, Harare and London.

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