Explore blog posts by category: Marketing tips and tutorials

I began my journey in agency life in January 2020 and what a year filled with learning it has been! One of the eye-opening points I learnt, is how many…

In a tough market, strategic marketing is one of the most important things a business can do. At Yellow Door we see daily how marketing supports businesses through challenging times;…

You’ve landed a new job as brand manager for that small start-up business you’ve been stalking on Instagram and now you are ready to elevate the brand to industry domination.…

This guest post is written by Chevaun Herholdt, co-founder & digital strategist at one of our partner agencies, Alchemii.

It’s often how something is said which determines our response. Can you think of an interaction where you received bad news, but didn’t feel distressed? If the answer is yes,…

Have you ever visited a website that has interesting content, but you can see that the last article was written 3 years ago? Or do you have your own website…

We often get asked if newsletters and email marketing are still relevant to a content marketing strategy. Surely no-one reads those email newsletters and they just pile up in your…

Much time in business is often spent working on securing new customers. We believe that spending time building relationships with our existing clients is key to a strong and sustainable…

“Did you know, you’re going to lose approximately 96% of the people who visit your site today. On average, only about 4% of site visitors convert before leaving” - Growth…

You know that feeling when you can’t remember what life was like before you met someone, or how you got things done? That’s how we feel about LJ! Not only…