In the current age of digital marketing, having an active social media presence is important. For many businesses, this means ticking the right boxes - you’ve set up the various social accounts such as Facebook, Twitter and Instagram; you respond to questions; follow fans; post important news; and thank your customers for their support. But, what …

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How to upsell in a tough economy

This article was previously published in the Apr/May issue of Your Business Magazine. Whether it’s due to a competitive industry, a tough economy, or a combination of the two, businesses…

Q&A with Simon Dwyer

What is your position in the YDC team? I am an intern. How would you describe your role? I see my role here as a learning assistant. Learning to assist…