As a franchise of Deluxe Laser & Spa, Deluxe Sunset Beach is responsible for their own marketing, whilst having to maintain a competitive standard set by Head Office. Owner, Irene Coppin, was struggling to consistently create quality content and visuals that reflected the premium Deluxe brand, whilst communicating their unique team dynamic and positioning them as the best spa in the greater Sunset Beach area.
We created and posted monthly content for their newsletter, Facebook page and Instagram profiles. Content and visuals were crafted by our team of copywriters and designers with the goal of telling the Deluxe Sunset Beach story, whilst representing the national Deluxe Laser & Spa brand.
Posts were scheduled at optimal intervals and all feedback and comments were managed by our team.
Selected posts and promotions were boosted according to the approved budget to increase awareness around a special or new product.
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