JuMu Rhino Fund

A website case study



Jules Murray is a girl who wants to make a difference in the world. When she was 11 years old she decided to turn her birthday party into a fundraiser to “Save the Rhinos”. Jules and her friends sold their rhino paintings in an auction and managed to raise a total of R30 000 for rhino conservation.

In early 2016, we received a tip that the JuMu Rhino Fund was in need of a website, so we reached out and offered to build a free website for them to honour the good work they do.


  • Create an online presence for JuMu so that people can find out about them and donate to help save the rhinos


  • Developed a fast, mobile-responsive website that caters to the relevant target markets
  • Uploaded all the press coverage received by JuMu since its inception
  • Ensured that the website tracked views via Google Analytics and had good SEO to ensure that the site would be found by potential donors

Like what you see? Let us know how we can help you!


"Thank you to Dom and the amazing team at Yellow Door Collective for creating the most fantastic website for my daughter’s JuMu Rhino Fund! The website catered to all the fund's needs, and more that we hadn’t even thought of. Dom is professional and delightful to work with. She is always quick and helpful in her responses, and we could not be more pleased with the design and functioning of the website. Thank you too for choosing JuMu to be your 'give back' website - we were incredibly delighted by that fact too! I can highly recommend Yellow Door Collective to anyone in the future. Thank you from both me and Jules."
Bloss Murray
JuMu Rhino Fund


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