Our blog

Eat that frog, and automate the rest

Ask any business owner what their biggest pain point is, and they’ll tell you there’s never enough time in the day, week, month. Am I right? But as you know, time is a finite resource, it’s the amount of energy that you devote to your tasks in the day that makes all the difference.

7 tips to spend more time working on your business

As an Enneagram 7 or ‘Enthusiastic Visionary’ I seek variety, stimulation and fun. I get each of these in bucket loads as an entrepreneur; but to be successful I’ve also had to learn to knuckle down and focus.

Q&A with Chantalle Schneider

Chantalle joined the Yellow Door team this morning and we can’t wait to get to know her a bit better. For now, here’s a quick introduction:

Why marketing does not equal sales

If you ask 10 business owners to explain the difference between marketing, advertising and sales, how many different answers do you think you’ll get? Based on our experience, pretty much everyone has their own interpretation, and many people use the terms interchangeably. 

Account manager contract position

We’re looking for an A-team player to glide into our team and fit like a glove, hit the ground running with a full suite of clients and embody the Yellow Door culture of hard work and lots of fun. If you think you have what it takes, read on to hear more about this role and apply!

What will life look like after the pandemic?

Just over a year ago, as the pandemic started, I wrote a blog post about the fear-based change in consumer habits that the pandemic brought about, and explained how companies can best respond to this change in consumer habits going forward.

3 social media scheduling tools to try in 2021

Here at Yellow Door, we are currently considering changing to a new social media scheduling platform. In our search for a better-suited service provider, we’ve conducted research on a wide range of social media management tools, and with so many to choose from, we understand why many may find this task quite overwhelming and tedious.

The hidden costs of cause marketing

As broadcast and print media become less prevalent, and digital marketing takes centre stage, many assume that it has never been easier for brands to connect directly with their target markets. But as we bid farewell to reliance on third parties in order to get our messages out, we welcome a new generation of consumers who are more demanding and hold more power than ever before.

Why we love brand strategy workshops

One of our favourite activities at Yellow Door is conducting brand strategy workshops with our clients. We find the workshops are particularly beneficial for new retainer clients, as they help us to really understand the brand and have a holistic plan before we start creating content. They are also a great introduction and first step in building a strong relationship between an agency and a client, which is so key to our approach.

Q&A with Jordan Wright

Jordan has recently joined our extended team as a graphic designer. She has proven herself to be a valuable member of the team, even dipping into website development tasks using Elementor, which has been a great help when we are at capacity internally. Read more about her and what makes her tick below!

Hello!

Welcome to life behind the Yellow Door.

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